SES Technologies has developed an in-house SMS solution - SES OneSource (EX) SMS - to leverage channel communications.
Developed by the MIS team of SES, the software consists of various masters like Event master, SMS master and can SMS and email the information to the target audience. SES Mobile Sandesh (SMS) in its first campaign using this facility will send marketing information to partners on their mobile handsets.
Ramdas Shenoy, head-marketing, SES Technologies, said, "Our objective is to use new-age techniques of communications, harnessing technology for the benefit of the channel. We are in a position to offer the same to even system integrators and channel partners to use this platform."
With about 8,000 channel partners spread across the country, this is expected to catalyze the information flow of the various programs and schemes to the channel members.
SES announced its initiative to start webtorials (website-based tutorials) on the company website www.sesindia.com thus providing a platform for interaction between the channel partners, system integrators and the vendors.
The company has an effective presence in about 28 locations spread across the country and is looking to further enhance its distribution network by leveraging on reach and penetration with a special emphasis on B & C class cities in India.